Pop-Out Shop

we’re all familiar with the “pop-up” shop concept…but what about a “pop-out” shop?

PUMA Archives, in conjuction with Eat Sleep Work/Play, Inventory Studio & The Klassnik Corporation (love these doods) are rolling out a store on wheels that litterally falls apart for consumers to explore.

The roving experience will give consumers a glimpse of PUMAs glorious past while hocking a few limited edition threads.  Look for it around London, Liverpool, Manchester and music festivals around the UK.

  • Jennifer

    This is an awesome idea! Dang…(wish I thought of it).